
Beef Checkoff Approves Additional Funding
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The Beef Promotion Operating Committee met on Tuesday, Jan. 25 at the 2010 Cattle Industry Convention in San Antonio, Texas, to discuss additional funding received through Final Reports Of Expenditures (FROEs) for Fiscal Year 2009. A number of FY09 projects released unused dollars which were available for FY10 projects. A number of amendments to Authorization Requests were presented for these available funds.
- $89,000 for the National Beef Cook-Off
- $250,000 for South Korea promotions
- $136,825 for Foodservice partnerships
- $91,220 for New Products & Culinary Services
- $170,000 for Beef Quality Assurance programs
- $239,130 for Issues Management efforts.
- $547,320 for an early grilling season, middle meat, advertising/retailer blowout.
For more information and updates from the meeting, visit the Checkoff Meeting Blog. For more about the beef checkoff, visit MyBeefCheckoff.com.
The Beef Checkoff Program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.

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