A Producer’s Earth Day Story
Contact: , 402-856-2097;
Suggested Lead: Scott Stone, 2008 Environmental Stewardship Award Program winner from Yolo County California, runs both conventional and grass-fed beef operations on his 7,500 acre ranch. Stone knows that every day, not just Earth Day, is a time to celebrate farmers and ranchers – America’s every day environmentalists. This Earth Day, celebrate with beef…tape
Stone says producers know what they do every day on the farm, so while the nation is thinking about the environment on Earth Day, it’s important to use checkoff-funded resources to share that story with consumers and answer their questions…tape
On average, each beef producer has 13 different practices in place to accomplish environment goals, including nurturing wildlife, preventing erosion or conserving and protecting water. Ranchers are using fewer natural resources to provide an abundant supply of safe, nutrient rich beef…tape.
To learn more about environmental stewardship and what America’s farmers and ranchers are doing to provide a safe, healthy, nutritious beef supply, visit www dot explore beef dot org (www.explorebeef.org). For more information about checkoff-funded programs, visit www dot my beef checkoff dot com (www.MyBeefCheckoff.com).
The Beef Checkoff Program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.
Funded by the Beef Checkoff.
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