Baxter Black Joins The Food Fight
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Cowboy poet, humorist and beef producer Baxter Black speaks out with a “Give Thanks” Public Service Announcement (PSA) as part of your checkoff’s five-day Food Fight campaign for the beef industry. Click here for more information about the Food Fight.
The Beef Checkoff Program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.
Funded by the Beef Checkoff.
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