Consumer Information
According to the Beef Act, consumer information means nutritional data and other information that will assist consumers and others in making evaluations and decisions regarding the purchase, preparation and use of beef and beef products. This includes checkoff programs such as consumer public relations about beef and the cattle industry, from pasture to plate; communications with nutrition influencers about the nutrient qualities and profile of beef; and youth education and information about the role of beef as part of a healthy diet.
Love Me Tender(loin): I Heart Beef Program Launches
During the month of romance, the checkoff’s food public relations program shared good news with media, bloggers, consumers and influencers: Americans love Beef. A survey conducted on behalf of the beef checkoff revealed the many reasons Americans love beef, and it served as the foundation for the I Heart Beef program. Recognizing that 62 percent of Americans said steak is their most desired Valentine’s Day meal, culinary experts shared the perfect recipe for love: a special T-Bone Steak for Two. For the more than half of Americans who prefer filet mignon to accompany candlelight, red wine, linen tablecloths, and romance, the culinary team also created a Filet Mignon with Herb-Butter Sauce and Mushrooms. A variety of media materials, including a tip sheet on creating the perfect beef lovers’ experience and a survey fact sheet were also distributed and are included in the BeefItsWhatsForDinner.com Newsroom.
It's What's For Dinner Wednesdays
For additional information, check out these sites:
The beef production story is told through www.explorebeef.org, a site which offers information, photos, graphics, facts and figures, personal accounts and other resources that combine to tell the story of how beef gets from producers pastures to consumers’ plates.
Professionals in foodservice, retail and manufacturing industries can go to www.beefinnovationsgroup.com to find beef product ideas and tools to make new products successful in the market.
Consumers can go to www.BeefItsWhatsforDinner.com for beef tips, facts, nutrition information, recipes, contests, cookbook ordering information and the “Beef So Simple” newsletter.
Consumers looking for nutrition and dietary information about beef can go to www.beefnutrition.org to order or download materials and research information, or find a schedule of nutrition events and seminars.
Bovine Spongiform Encephalopathy (BSE) is a misunderstood but potentially serious animal disease. For the most accurate information, turn to www.bseinfo.org, an informational site housing current information regarding for consumers, producers and beef industry representatives.
A Web site with simple, creative resources for new and exciting ways to not only enjoy meals as a family, but also engage in some good, old-fashioned fun together! We hope you find it useful and encourage you to come back often for fresh ideas can be found at www.family-mealtimes.org.
Bilingual consumers can turn to www.lacarnesderes.com, a consumer site in Spanish and English, for quick-and-easy beef recipes, nutrition information, and beef shopping, storage and cooking guides.
Addressing beef nutrition with a focus on the classroom, www.teachfree.com offer materials to order or download; serves as a resource for teachers with a large selection of free posters, brochures, and teaching kits about beef and human nutrition.
Funded by the Beef Checkoff.